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Content Technology Track (T)

There are many different technologies involved in building web and enterprise content applications. Some of them are simple and some complex, some are open source and some are commercial, some are available via license, some as a service, some are ready for prime time, some aren’t, and some might be ready, but are controversial.

Session Designed For:
those who are either responsible for technology decisions, or those who need to keep up-to-speed with the latest technology for enterprise content applications of all types, including, central IT, departmental IT, strategists, and managers who need to know what's possible and what's coming.

Session Topics Include:
Multi-lingual technologies and applications, XML, standards, integration, content migration, mobile, search, open source, SaaS, semantic technologies, social software, SharePoint, XBRL, and relevant consumer technologies.

Content Technology Track Sessions

T1. Technology Track Keynote
Companies struggle with traditional technologies to build applications to increase efficiency, make better decisions and increase content re-use by unlocking the full value of their information. This session will explore the major challenges and solutions for successfully performing analytics against unstructured data.

Moderator: Dale Waldt, Senior Consultant, Gilbane Group


T2: Smart Content In the Real World: Case Studies & Real Results
XML content with semantic enrichment enables some powerful and interesting applications, including modular reusable topics, dynamic assembly of content by areas of interest, and distributed collaboration in the cloud. This session will describe what makes XML content smart and explore how it changes how we create and manage it with real world examples of smart content in action.

Moderator: Dale Waldt, Senior Consultant, Gilbane Group


T3. Rethinking Content Management Systems
User expectations and new technology have changed the role of content management and delivery systems. Interactive capabilities of Web 2.0, convergence of back end and front-end systems, and other factors are changing how we manage and deliver content.

Moderator: Dale Waldt, Senior Consultant, Gilbane Group


T4. Open Source Tools Changing the Content Technology Landscape
Open Source tools have a lot of promise for reducing costs while delivering robust functionality. The future technology landscape will increasingly include free and supported open source tools. This session helps you understand how open source is evaluated for use in mature professional applications.

Moderator: Dale Waldt, Senior Consultant, Gilbane Group


T5. Evaluating the SharePoint Ecosystem
Microsoft SharePoint boasts a large and quite diverse "ecosystem" of consultants, integrators, and add-on software vendors. For customers, though, this landscape can be very confusing. Who are the key players? what sort of supplementary tools do you need? What are the pros and cons of going outside Redmond for key services? How does SP 2010 change all this? Tony Byrne from SharePoint Watch (a service of the Real Story Group) will try to answer all your questions.

Speaker: Tony Byrne, Founder, Real Story Group (formerly CMS Watch)


T6. Game Changing Content Technologies
Rapidly evolving content tools provide new capabilities and advantages to implementers such as integrated content platforms and distributed collaboration. This forward-looking session explores the direction of content technology platforms and documentation systems and roles and how they affect content processes.

Moderator: Dale Waldt, Senior Consultant, Gilbane Group


T7. XML Implementations & Information Lifecycle
XML and content tools need to be thoughtfully configured to create feasible processes that produce the desired business benefits. This session explores the XML information lifecycle and how XML and content tools and systems can be deployed to their best advantage.

Moderator: Dale Waldt, Senior Consultant, Gilbane Group


T8. 2011 – the Year of Semantic Search?
Analysts have long forecast that semantic search and text analytics would bring about a smarter search, but the reality is that semantics have yet to make major inroads in popular search experience. In this session, you will hear from leading practitioners about their views about the state of the art in content enhancement, semantic search techniques, analytics on unstructured data, and intelligent user interaction designs, and when these advanced technologies will usher in a next generation of search experiences.

Moderator: Hadley Reynolds, Research Director, Search & Digital Marketplace Technologies, IDC


T9. Web Site Search – the Next Generation
The quality of user interaction experiences on major web sites has been changing dramatically, with increasing use of video and other rich media, with more intelligent and dynamic navigation schemes, with richer personalization, and with more accurate and suggestive site search functionality. In this session, you will hear from leading practitioners about how they are engineering the next generation of site search platforms, with applications from intranets to B2B portals to the largest e-commerce sites.

Moderator: Hadley Reynolds, Research Director, Search & Digital Marketplace Technologies, IDC


T10. Applications of Search in SharePoint
Microsoft’s SharePoint software is rapidly becoming a core platform in the enterprise IT infrastructure of many organizations. Managing the design, execution, quality, and range of search implementations in and around SharePoint has become a key priority for both IT and line-of-business managers. In this session, you will hear from thought leaders and leading practitioners about how they are making SharePoint information accessible to employee groups through innovative applications of search technologies.

Moderator: Hadley Reynolds, Research Director, Search & Digital Marketplace Technologies, IDC


T11. Design for Mobile Search – Interaction Models for Smart Devices
Mobile search is experiencing rapid innovation, driven by the advent of touch-centered smart phones. In this session, we will share current research and practices around interaction models, usage trends and new business approaches for the mobile search experience, and see how consumer mobile is shaping expectations for search in the enterprise.

Moderator: Hadley Reynolds, Research Director, Search & Digital Marketplace Technologies, IDC


T12. Social Search – Real Time Intelligence for Enhanced User Experiences
Social search is commanding more and more attention, taking bandwidth and visitors from traditional document-based web search sites and offering alternative models for information sharing in the enterprise. Today people turn to social data to help answer questions, target buyers, and empower employees. This session will explore the accelerating convergence of social activity and search, and identify how this trend will impact everything from product recommendations to enterprise knowledge sharing.

Moderator: Hadley Reynolds, Research Director, Search & Digital Marketplace Technologies, IDC


T13. Case Studies: Building & Buying

Moderator: TBD

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