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Main Conference Schedule

  Keynote Sessions (K)   Customers & Engagement
  Colleagues & Collaboration   Content Technology
  Content Publishing   Product Lab
View Pre-conference Workshops

Gilbane Boston Main Conference – December 1, 2010
8:30 K1: Opening Keynote Panel
10:00Break & Technology Demonstrations
11:00 K2: Industry Analyst Keynote Panel
12:00Lunch & Technology Demonstrations
1:30 - 2:30 E1. Track Keynote:
The New World of 360˚ Digital Marketing
C1. Track Keynote:
The State of Enterprise Collaboration
T1. Track Keynote:
Current & Future State of Content Management Systems
P1. A Blueprint for Book Publishing Transformation - Content Management and Metadata Across Publishing Systems Product Lab A -
eZ Publish
2:40 E2. Adopting to the New World C2. Portal 2.0 Summit T2. Smart Content In the Real World: Case Studies & Real Results P2. Mobile App Development from the Trenches: How Developers Shape Content and Interactivity for Today's Devices Product Lab B
4:00 E3. Gathering Customer Intelligence - Are You Listening to Your Customers? C3. Portal or Enterprise Social Software: Which Collaboration Environment to Choose? T3. Rethinking Content Management Systems P3. Are Smartphones and Tablets A Content Provider's Field of Dreams? Product Lab C - Sitecore
5:00 - 6:00 Reception & Technology Demonstrations


Gilbane Boston Main Conference - Thursday December 2, 2010
8:30 - 9:30 E4. Choosing a CMS When Multilingual Content is a Requirement C4. Social Publishing in Practice T4. Open Source Tools Changing the Content Technology Landscape T8. 2011 – the Year of Semantic Search Product Lab D - Single-Sourcing
9:40 E5. How to Build a Content Strategy C5. The How and Why of Employee Engagement T5. Evaluating the SharePoint Ecosystem T9. Web Site Search – the Next Generation Product Lab E - Jahia
10:40Break & Technology Demonstrations
11:40 E6. Research Insights: Multilingual Marketing Content and Strategic Brand Management C6. Social Intranets: How Interactivity Spurs Intranet Usage T6. Game Changing Content Technologies T10. Applications of Search in SharePoint Product Lab F - Telerik
12:40Lunch & Technology Demonstrations
2:00 - 3:20 E7. Molding the Customer Experience & Putting it into Action C7. Integration of Consumer and Enterprise Social Software T7. XML Implementation & Information Lifecycle T11. Design for Mobile Search – Interaction Models for Smart Devices Product Lab G
3:30 E8. Metrics – Measuring the Results of Digital Marketing T13. Case Studies: Building & Buying T12. Social Search – Real Time Intelligence Product Lab H
4:30 Adjourn conference


*Program Subject to Change                

Technology Key
WCMWeb Content Management
ANAAnalytics & Measurement
SOCEnterprise Social Software
MOBEnterprise Mobile Content
GLOContent Globalization
ECMEnterprise Content Management (ECM)
PUBAuthoring & Publishing
SEAEnterprise & Site Search, Text Analytics
SEMSemantic Technologies
XMLXML & XBRL
 
Session Type Key
Interactive PanelAn interactive panel, Q&A, discussion, debate
PresentationsModerated individual presentations, 15-20 minutes long with Q&A
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