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2011 Main Conference - presentations

We are still tracking down presentations and will continue to add them. Keep in mind that many sessions were interactive panels and had no presentations.

Click on the presenter names with links in the grid below.

Gilbane Boston Main Conference – Wednesday - November 30, 2011
8:30	K1: Opening Keynotes: Big Ideas - Bold Statements Dr. Christos M. Cotsakos Georgy Cohen
10:00	Break & Technology Demonstrations				Product Case Study Hippo
11:00	K2: Opening Keynotes: Big Ideas - Bold Statements, cont. Stephen Powers Scott Liewehr
12:00	Lunch & Technology Demonstrations
12:00 - 1:00				Product Case Study Alfresco & Liferay powered by CIGNEX Datamatics	Product Case Study Crown Peak
1:30 - 2:30	E1. Track Keynote: Managing the Customer Experience from Prospect to Advocate. How Do We Get There from Here? *Scott Liewehr*	C1. Track Keynote: Is Enterprise Social Networking and Collaboration a Game Changer or Time Waster?	T1. Mobile Development: App, Mobile Web, or Hybrid?	P1. What is the New Normal of Extreme Cross-media Publishing? *PG Bartlett*	Product Case Study Crown Peak
2:40	E2. The “New New” in Usability: B2B is Going Consumer	C2/T10. Evaluating Social and Collaboration Tools for Your Intranet	T2. Get Ready for Big Data *Peter O'Kelly*	P2. iPad Publishing and UI Design *Jim Nasr*	Product Case Study Sitecore
4:00	E3. Building an Integrated Marketing Campaign for the Digital World Ian Truscott *AJ Gerritson*	C3. Liberating Collaboration and Social Software for Knowledge Management *Lynda Moulton*	T3. Is HTML5 the Future - If so, When?	P3. Why Credible Content is Key to Monetization *Peter Marsh*	Product Case Study Simply XML Case Study
5:00 - 6:00	Reception & Technology Demonstrations

Gilbane Boston Main Conference - Thursday December 1, 2011
8:30 - 9:30	E4. Content Strategy for Marketing	C4. From Collaboration to Business Transformation: Expanding the role of Enterprise Social Networks *John Mancini* *Mike Gotta*	T4. Marketing & IT - How to Work Together *Chris Summers*	P4. Managing Digital Assets in the New Multi-channel World	Product Case Study Velir
9:40	E5. Thinking Beyond the Website - Mobile and Other Channels Deserve Your Attention Too *Tom Wentworth* Michael Assad	C5. Making the Case for Tweets, Friends, Likes, and Pokes in the Enterprise	T5. Managing New Kinds of Content Mashups *Stefan Schinkel*	E11/T12. How Does an Organization Manage Hundreds of Sites?	Product Case Study Alfresco & Liferay powered by CIGNEX Datamatics
10:40	Break & Technology Demonstrations				Product Case Study Interchanges
11:40	E6/C7. Social Matters *Marisa Peacock*	C6. What are the Three Things You Must Get Right to Succeed at the Social Enterprise?	T6/P5. Don't be Scared of Content Migration - But be Very Prepared *Mark Gross*	T8/C8. Successful SharePoint Adoption Strategies	Product Case Study Granite Horizon In The Cloud
12:40	Lunch & Technology Demonstrations			Product Case Study WebNodes *Ole Gulbrandsen*	Product Case Study Crowell Solutions
2:00 - 3:20	E7/T11. One Project, Three Strategies: What Teams Need to Know About Design, Development and Content Strategies for Content-driven Initiatives	E9. SEO & Site Search	T7. What is the Proper Scope of a CMS? *John Eckman* *Emmanuel Garcin*	T9. Creating Multi-lingual Taxonomies *Heather Hedden*	Product Case Study e-Spirit
3:30	E8. Measuring the Results of Customer Engagement	E10. Reaching a Global Audience Mary Laplante Bruno Herrmann Greg Aimone
4:30	Adjourn conference

*Program Subject to Change Tweet!

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